In case you missed it, Twitter is ready
to move beyond its 140-character limit for each tweet. In a blog post, the
company said it will soon provide for expanded tweets that will allow for
“interactive experiences” within the current format.
to move beyond its 140-character limit for each tweet. In a blog post, the
company said it will soon provide for expanded tweets that will allow for
“interactive experiences” within the current format.
Twitter is designating select
organizations – ranging from the New
York Times, the Wall Street
Journal and BuzzFeed to TMZ
and the WWE – expand their tweets that reference their content.
organizations – ranging from the New
York Times, the Wall Street
Journal and BuzzFeed to TMZ
and the WWE – expand their tweets that reference their content.
Here’s how Slate’s tech writer,
Farhad Manjoo, describes new process:
Farhad Manjoo, describes new process:
“For instance, if I link to an
article from the Times, my followers will now see a little button on the tweet
labeled “View summary.” If you click that, you’ll see hundreds more characters:
The article’s headline, the author’s byline and Twitter handle, the
publication’s Twitter handle, a photo from the piece, and even a short snippet
from the article. Here’s what an expanded tweet will look like:
article from the Times, my followers will now see a little button on the tweet
labeled “View summary.” If you click that, you’ll see hundreds more characters:
The article’s headline, the author’s byline and Twitter handle, the
publication’s Twitter handle, a photo from the piece, and even a short snippet
from the article. Here’s what an expanded tweet will look like:
“How many characters is all that? Twitter
has posted guidelines for sites looking to create these in-tweet ‘media
experiences,’ and they specify exactly how much more expansive the new tweets
can be. Headlines in supersized tweets can be 70 characters long. Snippets can
be 200 characters long. And that’s on top of the main tweet, which can be 140
characters long. Add it all up and you get 410 characters! I can already
picture the billboard. Expanded Tweets
— fortified with 270 more characters!”
has posted guidelines for sites looking to create these in-tweet ‘media
experiences,’ and they specify exactly how much more expansive the new tweets
can be. Headlines in supersized tweets can be 70 characters long. Snippets can
be 200 characters long. And that’s on top of the main tweet, which can be 140
characters long. Add it all up and you get 410 characters! I can already
picture the billboard. Expanded Tweets
— fortified with 270 more characters!”
You can read more here.
