To listen to Hillary Clinton’s campaign manager tell the story, the Democratic candidate is in desperate need of funds as the presidential race approaches its final month.
Robby Mook sent out three email messages last night and this morning, within a 9-hour timeframe, at least in Michigan, begging Clinton supporters to pitch in more money. Even $1.
The first email offered this subject line: “We’re not going to panic.”
Here’ some of the ominous rhetoric tossed out by Mook:
“I’ll be honest — I’m getting really worried that our fundraising is lagging for the third month in a row. We missed our digital fundraising goal in August. Then we missed it by a bigger margin in September. Now we’re just six days into October, and we’re already more than $100,000 off pace.”
“… At the same time, the (Donald) Trump campaign says they’re nearing 3 million individual donors — while we’re stuck at 2.6 million. While our team is falling behind, his supporters are stepping up. That is a really dangerous combination.
“We need to raise $7 million before the debate on Sunday night — to get us started, we need to hit $1.1 million today. ”
“… Otherwise, we’re just leaving the electoral map a little too shaky. This is the most consequential race in our lifetimes. We’ve got to start acting like it.”
Of course, over-the-top email sales pitches for campaign bucks have become notorious throughout the 2016 presidential campaign. Every angle is pursued to secure donations.
It may be that the Clinton camp is lagging in collecting digital donations (though this is an area that’s been widely reported as Trump’s biggest weakness) but the overall picture is pretty rosy.
According to Politico, Clinton’s campaign raised more than $154 million in September, marking its best fundraising month yet. Hillary for America raised about $84 million, while about $70 million was raised for the Democratic National Committee and state parties through the Hillary Victory Fund and the Hillary Action Fund.
That bested the fundraising machine’s output in August when the Clinton camp collected $143 million, which at that time was a record haul.
The biggest separation of all is seen in the overall fundraising numbers, as of Aug. 31: $516 million for Clinton vs. $168 million for Trump.
